The original show we recorded for Episode 29 was what we call in the podcasting biz “unlistenable”. Just the worst. So Chris and Joel, united once again — at last! — in New York City recorded an episode together that’s much, much better. Sorry if you’re still not, like, “Wow this is awesome.” It’s better, okay? Deal.

In this episode, we talk about using social media for your on-the-side business, and making the most of your off-season marketing.

Also, Chris has no memory of what happened after recording this episode because he got too drunk. So that’s pretty funny.

Talking Points

• Buffer
• Our amazing Money Zone spot on the latest MBMBaM

Our advice podcast finally has questions to answer! This week we answer questions from listener Oz, who has questions about web analytics and Kickstarter projects.

Talking Points

• Web Analytics Terminology (pdf)
• Google Analytics @ Lynda.com
• Google Analytics @ Udemy
• Kickstarter game theory
• Düdle
• Our NYC meetup

Hey NARJ listeners!

As you have heard on recent episodes, we’re planning a little meetup in New York City. Joel and I will be holding court at Mother’s Ruin in SoHo  on Wednesday, February 26th, from 6:00 PM onward.

If you’re planning on joining, leave a note in the comments or shoot us an email.

See you there!

photo credit: nosha via photopin cc

Burnout, and fighting it, are the topics of this week’s Not a Real Job. We discuss why virtual businesses need business hours and the importance of setting limits. Also: thanks Canada for supporting us on iTunes! We promise not to blab on about it in the future.

Talking Points

• Why your virtual small business needs small business hours
• You’re only as busy as you think you are
• Submit a question

We were on #MBMBaM! This week, we deconstruct the results of our first major ad spot on our favourite podcast (other than ours), “My Brother, My Brother and Me“. Was it successful? Did we see relevant results? How do you turn your body into hot dogs?

Talking Points

• MBMBaM #185 (with our ad!)
• Some basic stats, as of recording (measured between Jan 26–Feb 1):
  • 215 unique visitors
  • 480 page views
  • 1.79 pages per visit
  • 01:44 average duration on the site
  • 68.66% bounce rate
  • 78.36% new visitors
  • 370+ new subscribers
• Key Performance Indicators