Chris, Joel, Steve, and Leah all gather in a London pub to bring you this live podcast! British debates, the difficulties of working overseas, and even Apple all get their time in the spotlight in this crazy episode.

Quotes

• “This is why we don’t record a lot of live podcasts.”
• “There are four separate conversations going on right now.”
• “Chris is an 80 year old man.”

Talking Points

• It’s Always Sunny in Philadelphia

@NARJcast In an attempt to be more Twitterly here are some screens showing the processes used to edit the show! pic.twitter.com/al5I3Y87Q1

— Stephen SF Garvey (@ssfgarvey) April 6, 2015

You can see Stephen’s whole series of tweets about his audio process here.

Gear Picks

• Pattern Recognition by William Gibson
• Motorola Micro USB Female to Mini USB Male Adapter Converter
• A Slip of the Keyboard: Collected Nonfiction by Terry Pratchett
• Thug Kitchen cookbook

Joel went to an Apple store, so you know that means more Apple discussion and predictions in this week’s episode! The future is a bafflingly magical place – from touchpad feedback to fastfood ordering.

Quotes

• “Are Europeans free?”
• “So bafflingly magical it’s upsetting.”

Talking Points

• Apple’s Haptic Tech Makes Way for Tomorrow’s Touchable UIs
• Accidental Touch Podcast

Gear Picks

• WD My Book 4 TB USB 3.0 Hard Drive with Backup
• Nature Made Melatonin + with 200 Mg L-theanine, 60 Count

Despite Joel’s lack of hope and excitement, this week’s episode is full of NARJwisdom about how using Facebook doesn’t make you a great marketer. We also discuss the idea of “digital marketing strategy” and how, really, marketing online shouldn’t be so different from traditional marketing.

Quotes

• “I don’t think I’m capable of feeling excitement anymore.”
• “So much of digital culture has become this idea that curation is at the same level as creation.”
• “Do I want to counter that? Does it make sense to?”
• “Making it a value judgement versus a monetary one might help steer you.”

Talking Points

• Dave Trott’s talk on Predatory Thinking for Copywriters

Gear Picks

• Brother EH-L2270DW Refurbished Wireless Monochrome Laser Printer
• Predatory Thinking: A Masterclass in Out-Thinking the Competition by Dave Trott

This week, Chris’ own difficulties on getting his travel app project ready have spurred a discussion about the importance of the last 10% of any project, and how in reality it’s more like the last 50%. America, as always, gets its time in the spotlight this week too. And if you live in London or know it pretty well, don’t forget to suggest us some pubs to go to!

Quotes

• “It’s mostly the free guns, reality show eligibility, and something about steak.”
• “I thought this was something I could accomplish in a week.”
• “We’re thinking about what it takes to create something other people will enjoy.”
• “Just because you can do this thing doesn’t make it valuable.”

Talking Points

• Binpress
• Chris on the Binpress podcast

Gear Picks

• Plantronics M50 Wireless and Hands-Free Bluetooth Headset

• Becoming Steve Jobs: The Evolution of a Reckless Upstart into a Visionary Leader by Brent Schlender and Rick Tetzeli

Travel plans, travel apps, and antipodes discussion all combine to make this the most international episode yet. Joel also gives a brief status update on Scolding the Winds. 

Quotes

• “When did this become a soccer podcast?”
• “Sorry. For everything.”
• “If I strike it rich I can buy all the sleep I want.”

Talking Points

• Tim Schafer provokes GamerGate rage
• Touchnote

Gear Picks

• SodaStream Fountain Jet Home Soda Maker Starter Kit
• Sennheiser CX 300 II Precision Enhanced Bass Earbuds